AutoPowerOff plug banks
At the same ECEEE Conference, two Danish experts (including our SELINA partner IT Energy) presented calculations showing that if every Danish home installed AutoPowerOff plug banks, savings equivalent to 5% of household electricity consumption or 1.5% of the total in Denmark would be possible.
The estimates were subsequently used as background information for a 2007-2008 campaign to promote the wider use of these AutoPowerOff devices in Denmark. In order to increase the sale of AutoPowerOff plug banks by 1 million units, it was agreed that retail chains selling consumer electronics would include an AutoPowerOff when selling a TV or PC. A nationwide TV advertising campaign was launched featuring the names of participating retailers.
Sales of AutoPowerOff plug banks in the first 7 months of 2008 passed the 515,000 mark, with over 1 million units now installed in 2.5 million Danish households. Annual savings are estimated to be over 80 GWh, equivalent to 40,000 tons of CO2.
This equates to potential savings on an EU-wide basis of more than 7 TWh, or 3.6 million tons of CO2 in Denmark.The full paper can be found in the proceedings or can be downloaded from www.eceee.org/ (only by ECEEE members)